Insights on Marketing & Technology

Market #77

Blogging
Why blogs can be more effective than traditional media

Why blogs can be more effective than traditional media

Henrik AkselboCEO at Bloggers Delight

MarketCommunity has talked with the CEO of Bloggers Delight, Henrik Akselbo, about what the bloggers and the companies can gain from blogging. - How bloggers can turn their blog into a moneymaker and how blogging can be a great communication platform for companies.

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Why no one is reading what you're writing

Why no one is reading what you're writing

Jayson DeMersFounder & CEO at AudienceBloom

I see it often: Businesses hire a blogger, or rely on an existing employee to spearhead their content strategy. They have high hopes for increased website traffic, email subscribers and sales. New content is frequently published to the blog. Weekly email newsletters are sent out with helpful information and tips, and social media updates are posted regularly. And yet, there’s just one tiny problem: No one is reading what you’re writing.

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Blogging is also for online stockbrokers

Blogging is also for online stockbrokers

Nordnet started their blog, Nordnetbloggen to get people to share information, experience and tips about investment. In this article the Country Manager at Nordnet Bank AB, Max Gandrup, will explain why a blog for an online stockbroker can affect and be a part of the business.

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The future of blogging - 2016 blog trend predictions

The future of blogging - 2016 blog trend predictions

Natasha SmithBlogger at Thisandthatplease.co.uk

It seems pretty crazy to do a blog trends post for 2016 only half way into 2015. I mean, it's only August, right? When we get to the half way point in the year, we usually look back at the goals we set ourselves in January, and ask ourselves whether we have achieved what we wanted for our online spaces. If not, then why? But now is also a great time to look to the future and see what changes are being made and how online spaces are evolving, right this very moment! This gives us the opportunity to see how we can be steps ahead by the time 2016 hits us. Discover the top 2016 blog trend predictions and what the future of blogging looks like in this post

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How blogging is an investment in relationship building

How blogging is an investment in relationship building

Anna Porse NielsenCEO at Manto A/S

Is blogging for everyone and what does it really take?
MARKET talked to the Danish consultancy company, Manto, about their blog named MANTOMANTO. Anna Porse Nielsen, who’s the CEO of Manto, answered some questions about everything from why they started a blog to the pros and cons of building and managing a business blog. Anna also gave some advises she has gained from her experiences with MANTOMANTO.

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How to launch a successful Business Blog

How to launch a successful Business Blog

Heidi CohenPresident at Riverside Marketing Strategies

My Boss Said Yes To The Blog: What Do I Do Now?
In this article, the president of Riverside Marketing strategies, Heidi Cohen, will explain you step by step how to launch a successful blog for your workplace.

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16 top tips from Blogging experts

16 top tips from Blogging experts

‘’I’ve heard blogging referred to a couple of times recently as a mixture between an art and a science. If this is true (and I think it is), there’s no ‘right way’ to approach blogging if you want to be successful. There are plenty of people who’ve done a great job of it though, and I thought it would be useful to learn from them,’’ says the blogger, Belle Beth Cooper. She has collected 16 bloggers, who share one important tip each for blogging.

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Why Blogging probably is your most important Social Media activity

Why Blogging probably is your most important Social Media activity

Steve GoldnerChief Engagement Officer at Social Steve Consulting

Everyone always jumps onto Facebook and Twitter as one of their first social media activities. I recommend you think about blogging first. No other endeavor can be better to promote you or your brand as a subject matter expert. This article will give you some tips on how to use blogging to promote you and your brand.

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10 Compelling Reasons Why Your Business Should Blog

10 Compelling Reasons Why Your Business Should Blog

Jeff BullasBlogger and strategist at Freelance

Why is the business blog not given the marketing attention it deserves? In an age of shiny new toys such as social media marketing and Facebook it is often overlooked as being slightly dowdy and just a touch unattractive. In this article you’ll find 10 reasons why blogging is a good idea for your business and some advices on how to get started with blogging.

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How to drive trafic to your website by blogging

How to drive trafic to your website by blogging

Abidemi SanusiFounder at Ready Writer

Using a blog for your business website can be a great way to connect with customers and strengthen your brand. That’s why a business blog is one of the most cost-effective and easiest ways to promote your business. Done right, it can drive traffic to your website, increase your sales, establish you as an authority in your industry and also help you to reach new markets. Unfortunately, many small businesses are yet to wake up to the benefits of this tool. Valid reasons range from lack of time for writing the blog posts to a lack of ideas for quality posts. Here are my top tips for writing and building a successful business blog.

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Why a business blog is a great inbound marketing tool

Why a business blog is a great inbound marketing tool

Douglas PhillipsSenior Copywriter/Editor at Bluleadz

Did you know that a business blog can be a very powerful tool for marketers? If not, then we have some news for you: maintaining a regular blog is a critical element of an effective inbound marketing strategy, one that can have a huge impact on your marketing efforts. At Blueleadz they know that blogs are an important part of this strategy. Douglas Phillips from Blueleadz will explain why blogging is a great SEO and sales tool

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Invites

Master E-mail Marketing like a Pro

Morgen-Briefing

Master E-mail Marketing like a Pro

  • Time:
    25. oktober 2017 kl 08:45-11:10
  • Location:
    Emdrupvej 28A, 2100 København Ø
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Google Analytics for marketingledere

Morgen-Briefing

Google Analytics for marketingledere

  • Time:
    25. oktober 2017 kl. 08:45-10:50
  • Location:
    Åbogade 15, 8200 Aarhus N
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    22. november 2017 kl. 08:45-10:50
  • Location:
    Åbogade 15, 8200 Aarhus N
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B2B Social Marketing og Marketing Automation i praksis

Morgen-Briefing

B2B Social Marketing og Marketing Automation i praksis

  • Time:
    26. oktober 2017 kl. 08:45-10:50
  • Location:
    Ordnung, Tuborgvej 5, 2900 Hellerup
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Ambitiøs og operationel digital strategi

Demo

Ambitiøs og operationel digital strategi

  • Time:
    26. oktober 2017 kl. 08:45-10:50
  • Location:
    Staunings Plads 3, 1607 København V
  • Time:
    30. november 2017 kl. 08:45-10:50
  • Location:
    Staunings Plads 3, 1607 København V
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Få styr på jeres Customer Experience i alle Touchpoints

Morgen-Briefing

Få styr på jeres Customer Experience i alle Touchpoints

  • Time:
    26. oktober 2017 kl. 08:45-10:50
  • Location:
    Århusgade 88, 2100 København Ø
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6 strategier til at vinde offentlige kunder

Morgen-Briefing

6 strategier til at vinde offentlige kunder

  • Time:
    27. oktober 2017 kl. 08:45-10:50
  • Location:
    Ordnung, Strandvejen 125, 2900 Hellerup
  • Time:
    10. november 2017 kl. 08:45-10:50
  • Location:
    Scandic Aarhus Vest, Rydtoften 3, 8210 Århus
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Tips og strategier: Sådan booster du trafikken fra Google

Morgen-Briefing

Tips og strategier: Sådan booster du trafikken fra Google

  • Time:
    2. november 2017 kl. 08:45-10:50
  • Location:
    Rosenvængets Allé 11, 2100 København Ø
  • Time:
    24. november 2017 kl. 08:45-10:50
  • Location:
    Rosenvængets Allé 11, 2100 København Ø
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Værdien af god intern videndeling

Seminar

Værdien af god intern videndeling

  • Time:
    2. november 2017 kl. 09:00-13:00
  • Location:
    Smedien, Værkmestergade 9, 8000 Aarhus C
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Sådan bliver jeres næste website en succes

Morgen-Briefing

Sådan bliver jeres næste website en succes

  • Time:
    3. november 2017 kl. 08:45-10:50
  • Location:
    Løngangstræde 37B, 1468 København K
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7 gyldne tips om messer og udstillinger

Seminar

7 gyldne tips om messer og udstillinger

  • Time:
    3. november 2017 kl. 08:45-10:50
  • Location:
    HUSET, Hindsgavl Allé 2, 5500 Middelfart
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Mød kunderne hvor de er med Marketing Automation

Seminar

Mød kunderne hvor de er med Marketing Automation

  • Time:
    8. november 2017 kl. 8:30-11:00
  • Location:
    Løgismose, Nordre Toldbod 16, 1259 København K
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Veje til uovertruffen kunde-dialog med Marketing Automation 2.0

Morgen-Briefing

Veje til uovertruffen kunde-dialog med Marketing Automation 2.0

  • Time:
    8. november 2017 kl. 08:45-10:50
  • Location:
    Bernhard Bangs Allé 25, 2000 Frederiksberg
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Værdien af god intern videndeling

Seminar

Værdien af god intern videndeling

  • Time:
    8. november 2017 kl. 09:00-13:00
  • Location:
    Berlingske Media A/S, Pilestræde 34, 1147 København K
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Effektiv håndtering af kundeafgang

Morgen-Briefing

Effektiv håndtering af kundeafgang

  • Time:
    9. november 2017 kl. 08:45-10:50
  • Location:
    ag analytics, Sortedam Dossering 55B, 2100 København Ø
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PowerPoint - din centrale kommunikations-kanal

Morgen-Briefing

PowerPoint - din centrale kommunikations-kanal

  • Time:
    22. november 2017 kl. 09:15-11:00
  • Location:
    The Mayor Hotel Banegårdspladsen 14, 8000 Aarhus
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Fra Digital Marketing til Digital Kundeoplevelse

Morgen-Briefing

Fra Digital Marketing til Digital Kundeoplevelse

  • Time:
    23. november 2017 kl. 08:45-10:50
  • Location:
    Bjørnholms Alle 22, 8260 Viby J
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NYHED!  MARKET etablerer netværksgruppe

Kursus

NYHED! MARKET etablerer netværksgruppe

  • Time:
    2018
  • Location:
    2300 København S - nærmere adresse tilgår
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